about me

Experience: e-commerce, native apps and AI integrations

I am a developer with more than 16 years of experience in designing, building and maintaining e-commerce systems, web applications and backends for native apps. For years my core specialisation has been PrestaShop, and around it I have built expertise in Symfony, Sylius, WordPress/WooCommerce, Flutter and integrating AI models into real sales and operational processes.

I work directly with store owners, agencies and IT departments. I take responsibility for the whole cycle: analysis, architecture, implementation, performance, security and maintenance. I build solutions that can be updated and extended for years, without modifying core files and without depending on a single person.

Technologies and skills

PrestaShop - core specialisation

  • Custom modules and own products - marketplace integrations (TikTok Shop, InPost Merchant), EU compliance (GPSR, Omnibus, Digital Product Passport, Directive 2023/2673), payments, carriers, document printing.

  • Migrations and upgrades - 1.6 → 1.7 → 8.x → 9.x while keeping data, themes and integrations; migration plans that keep store downtime to a minimum.

  • Performance and security - SQL and cache optimisation, VPS configuration for PrestaShop (Redis, PHP-FPM, Cloudflare), malware removal, audits and hardening.

  • Support and development - ongoing technical care, checkout and sales logic customisation, WCAG 2.1 AA implementations, multistore.

Native apps and API backends

  • Flutter (iOS / Android) - mobile apps for stores and businesses: catalogue, orders, push notifications, login, payments, offline mode.

  • Backends for native apps - REST and JSON APIs in Symfony, authorisation (OAuth 2.0, JWT), versioning, queues, webhooks, real-time communication, high-traffic handling.

Symfony, Sylius and bespoke systems

  • Symfony Framework - service architecture, events, Messenger, security, tests; production applications maintained for years.

  • Sylius - implementations and extensions of the Symfony-based e-commerce platform for projects that need custom sales processes and integrations.

  • Symfony Sonata (Admin / Project) - admin panels, corporate portals and intranets with granular permissions.

Artificial intelligence in products and processes

  • Anthropic Claude API and Claude Code - assistants inside e-commerce back offices, developer workflow automation, agents performing tasks in client systems.

  • OpenAI API (GPT), xAI Grok API, Google Gemini API - content generation and translation, category and attribute mapping, product classification, integration error explanations, price anomaly analysis.

  • Model Context Protocol (MCP), RAG and embeddings - connecting models to store data (products, orders, stock) with cost control, request limits and encrypted keys.

WordPress / WooCommerce

  • Corporate websites and WooCommerce stores, custom plugins and mu-plugins, integrations with external systems, B2B solutions, technical SEO and performance.

Integrations and external systems

  • ERP, WMS, PIM and production systems - data exchange via APIs, files and queues; synchronisation of products, stock and orders.

  • Payments and logistics - Przelewy24, Tpay, PayPal, BLIK; InPost, GLS, Orlen Paczka and other carriers.

  • Marketplaces and social media - TikTok Shop, InPost Merchant, Facebook / Instagram APIs, publishing automation.

  • Streaming / media - backends for video platforms (Wowza Streaming Engine), access management and user authorisation.

Frontend, databases and tools

  • JavaScript / jQuery / Node.js, HTML5 / CSS3 / SASS - responsive interfaces, API-driven components, performance and UX.

  • MySQL / MariaDB / MongoDB - data structure design, migrations, query optimisation.

  • Git, code review, staging environments - team workflows, deployment process, backups and rollback.

Radosław Balcerzak prezentujący rozwiązania PrestaShop.

Why should
you cooperate with me?

  • One person responsible for the whole project - from requirements analysis, through architecture and implementation, to maintenance and development.
  • Production experience, not just theory - my modules run in stores with thousands of products and multiple integrations.
  • Maintainable code - PrestaShop and Symfony standards, no core modifications, with tests and documentation.
  • Communication and transparency - clear quotes, progress reporting and a single point of contact.
  • International experience - clients in Poland, the European Union and the USA, documentation in English and Polish.
Freelancer programista pracujący przy komputerze w biurze domowym.

Facts and figures

Facts and figures
behind the experience

  • 16+ years of experience in building and developing e-commerce systems and applications

  • 400+ completed projects (stores, bespoke systems, integrations, apps)

  • PrestaShop from version 1.4 to 9.x - modules, migrations, performance, security

  • Own PrestaShop modules sold in Poland and across the EU, including on PrestaShop Addons

  • AI integrations in production - Claude, OpenAI and Grok in modules and backends

  • Clients in Poland, the EU and the USA, ongoing B2B cooperation with agencies and e-commerce companies

Widok na numer 22 na drzwiach mieszkania.
Store migration to PrestaShop 9.x
SQL query and cache optimization. Stable support for several thousand products.
Widok na numer 22 na drzwiach mieszkania.
Optimizing performance
and PrestaShop database structure.
Widok na numer 22 na drzwiach mieszkania.
Dedicated PrestaShop modules
quick contact and specific technical solutions.

For more than 16 years
I have worked
with clients from Poland, Europe and the USA

delivering projects for companies, agencies and institutions - from corporate websites to extensive sales platforms and mobile apps.

Types of projects I deliver:

  • PrestaShop stores and their ecosystem - implementations, migrations to 8.x/9.x, custom modules, integrations with ERP, carriers, payments and marketplaces.

  • Native apps (Flutter) with a backend - mobile apps for stores and service businesses, with APIs, authorisation and notifications.

  • Symfony and Sylius platforms - corporate portals, B2B systems, Sonata admin panels, REST APIs for external systems.

  • AI solutions for e-commerce - back-office assistants, automatic category mapping, content generation, compliance audits and data analysis using Claude, OpenAI and Grok.

  • WordPress / WooCommerce sites and stores - corporate projects, integrations, B2B solutions, technical SEO.

  • Streaming platforms and internal systems - API backends with authorisation, security and distributed access, intranet applications.

Sklepy internetowe na platformach WooCommerce i PrestaShop.

Cooperation
technology partnership

I work with companies, agencies and startups on PrestaShop stores, native apps, Symfony/Sylius systems and AI integrations.

I take on projects that require experience, stable architecture and accountability for the result - also as a long-term technology partner in a B2B model.